Plain Pure Linen Modi Jacket
Gentle hand-wash in cold water with a mild detergent. Iron on medium heat while slightly damp. Air-dry in shade.
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Hand-picked pieces that sing gently with this one.
Behind this piece
Linen is among the oldest textiles known to human civilisation, its origins traced back thousands of years to the flax fields of ancient Egypt and the Mediterranean. In India, the fabric found renewed purpose through the handloom revival of the twentieth century, particularly in the weaving clusters of West Bengal and Odisha, where artisans refined the weave for the subcontinental climate. The Modi jacket itself is a quietly political silhouette, a Nehru-collar form that carries the weight of mid-century Indian statecraft. In pure linen, it becomes something more personal: structured yet breathable, formal yet unhurried.
How to style
For a formal afternoon, wear Harbor Blue over a white cotton kurta with slim churidar and tan Kolhapuri chappals. The Gleam Green pairs beautifully with an ivory handloom shirt and straight-cut trousers for a creative professional setting, finished with a simple silver kada. On cooler evenings, layer Lavender Gray over a fine wool turtleneck with straight trousers and leather Mojaris. Sweet Lilac reads as unexpectedly refined against charcoal linen trousers. Across all occasions, keep accessories minimal: the jacket's clean Nehru collar does the work without needing embellishment to support it.
Fabric & care
Linen softens and improves with each wash, developing a characteristic lived-in suppleness. Hand wash in cool water using a mild, pH-neutral detergent, and avoid wringing the fabric. Dry flat in shade to preserve the fibre's natural drape and prevent uneven stretching. Steam-press while still slightly damp, using a pressing cloth to protect the surface. Store folded rather than hung, as prolonged hanging may distort the shoulder line over time. With proper care, a pure linen Modi jacket will remain a wardrobe fixture for well over a decade, growing more characterful with age.
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